Once upon a time, reviews were written by book-industry professionals and newspaper columnists, and many bought books based on such recommendations.  Well-known authors’ opinions still carry weight both in the publishing industry and among readers.  But with the digital age and online retail sites has come a new source of reviews:  readers.

In fact, online retailers put great stock in the number of reviews―whether positive or negative―that a book receives from people who bought it.  Placement of a title in the viewer lineup is affected by these numbers, and therefore sales of books increases because readers are more likely to see a book advertised.  This especially impacts authors who have not become a household name (yet).

So, whatever you think of a book, please post a review with your retailer or with a site such as BookBub or GoodReads.  Or even on your own blog, if you have one.  You’ll be helping not only authors but other readers, as well, because they’ll have a chance to find and read the same selections you enjoyed.

Have you posted a review lately?

[Thanks to pixabay.com/geralt for the featured image.]